The Social Fitness App for Midlife

CONNECT WITH INTENTION

Midlife is a transitional life stage.

Social structures—school, work, parenting—fade. Now, connection takes intention.

You start asking: Is this it? You want to be seen—not for what you do, but for who you are.

You’ve lived. You’ve learned. Now you want to share your wisdom.

Time feels more precious than ever. You’re not here to kill it—you want to savor it.

With work and family shifting, you realize: You don’t have hobbies of your own.

Tech offers connection—but mostly distracts.

Thanks to rising longevity, midlife may now be your longest chapter. If you’re 45, you could have 40+ years ahead.

So how do you want to live those years?

According to the Harvard Adult Development Study the #1 predictor of health, happiness, and longevity is social connections.

If you don’t invest in connections, you risk spending the next decades miserable, drifting, or watching others live through a screen

We believe midlife is a time to explore, express, and expand.

That’s why we built ooba.

ooba is a social fitness app for people 40 and over

  • to connect with others through common threads,

  • to give back by sharing their wisdom,

  • to find their people—their tribe.

ooba is created by Future Ready.

A moonshot playground company, exploring transformative moonshots in sectors shaping the future of personal well-being—holistic health, longevity, and social fitness.